Studio · No. IV · Established 2019

Viridiana
Herrada J.

Roots and Wings

Rooted in who I am · Free to transform

Transforming waste into visual poetry — sculpture and collage drawn from pressed leaves, salvaged paper, copper, and gold leaf.

142
works exhibited
08
solo shows
∞
materials reborn
Plate I — Folio of the Garden
Pressed-leaf and gold-leaf butterfly sculpture by Viridiana Herrada
Viridiana · Herrada J.2026
gathered, pressed, gilded.
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The Studio

A practice of patient hands

On gathering, pressing, and gilding the discarded.

Viridiana Herrada in her studio
The artistStudio · Canada

— V.H.

I am Viridiana Herrada J., a Mexican artist born in Veracruz. My work emerges from the meeting point of memory, nature, and transformation.

Five years ago, I moved to Canada. It was here that my creative process took on a new dimension. Being far from my roots led me to reinterpret my identity through art, finding beauty in what many would consider waste.

I mainly work with recycled materials and organic elements — textured surfaces, flowers, branches, and repurposed objects that come back to life on the canvas. Each piece is an intimate exploration of the feminine, the natural, and the emotional, where fragility and strength exist in balance.

“Roots and Wings”

is the essence of my work — staying rooted in who I am while evolving, transforming, and expanding. Roots that hold me to Veracruz; wings that let me become something new.

My work is not meant to be only observed, but felt. It is an invitation to reconnect with what matters, to find meaning in the everyday, and to recognize that beauty can emerge even from what was once forgotten.

Origin

Veracruz, Mexico

Studio

Canada · Est. 2021

Signature Work · Plate 0
Blooming in Every Shade — mixed-media portrait of a woman crowned in a teal-and-gold turban, a butterfly resting at her eye
Blooming in every shadeUnique piece

The Featured Work

Blooming in
every shade

A portrait of skin as landscape — where every tone, every mark, is not a flaw to be hidden but a season to be worn. Built in layered relief from reclaimed paper, gilded leaf, and pressed bloom, she wears her difference the way a garden wears its colours: openly, and without apology.

The butterfly at her eye is the work's quiet thesis — transformation as identity, fragility held in the same hand as strength. Beauty here is not uniform. It is the whole, varied, living truth of a face.

Series

Beyond the Skin

Medium

Mixed media, relief

Edition

One of one

The Folio

Selected works

A gathering of recent pieces from the studio archive.

Each piece is a reflection of transformation, memory, and connection with nature.

All pieces are unique and come with a certificate.

№ B01

Blooming in Every Shade

Mixed media & relief on canvas

The signature work of the Beyond the Skin series. A reflection on identity, beauty, and individuality — skin rendered as living landscape, every tone and mark a season worn openly. It invites us to look beyond appearance and recognise the richness of the person within.

$400 CAD

2026

11 × 14 in

№ B02

Eternal Frida

Mixed media, reclaimed paper & gold leaf

An homage to Frida Kahlo's defiant tenderness — a portrait of pain transfigured into adornment, built from salvaged paper and gilded leaf.

$990 CAD

2026

20 × 24 in

№ B03

Nefertiti

Mixed media & gold leaf on canvas

A modern reliquary of feminine power. Gold leaf and salvaged ornament crown a face that holds millennia of remembered strength.

$899 CAD

2026

18 × 24 in

№ B04

Elegance in SilenceSold

Hand embroidery & pressed bloom

Hand-embroidered and layered with pressed flower, an autumnal portrait of a woman at ease in her own changing season.

“A piece that completely transformed my living room. The quality exceeded my expectations. — Lucía M.”

2026

12 × 15 in

№ B05

Bloom Beyond WorldsSold

Hand embroidery, salvaged buttons & thread

Salvaged buttons and thread compose a figure half-bloom, half-woman — a meditation on what we are told to hide and choose to wear.

“Buying this work was one of my best decisions. You can feel the love in every detail. — Jorge P.”

2026

12 × 15 in

№ A07

Just Be YouSold

Mixed media & relief on canvas

Hummingbird, gilded butterflies, and pressed bloom drift across washes of pink and turquoise — a layered reminder to let your dreams be your wings.

“Its colors changed the energy of my space from the very first day. — Adriana L.”

2026

24 × 30 in

№ G01

Monarch Dance

Hand embroidery & mixed media, framed

Hand-embroidered monarchs mid-flight, framed like a captured migration — fragility rendered with the patience of stitch.

$550 CAD

2026

12 × 15 in

№ G02

Free FragilitySold

Mixed media & relief on canvas

A face at rest beneath a butterfly's wing — the quiet thesis that fragility and freedom are the same gesture.

“It moved me from the moment I saw it, and now it is the centerpiece of my collection. — Teresa A.”

2026

20 × 20 in

№ P01

Reclaimed Pop

Mixed media, found imagery & gold leaf

Found imagery, gold leaf, and gestural paint collide — nostalgia excavated from a field of texture and salvage.

$499 CAD

2026

On request

№ P02

Organic Orbits

Mixed media & reclaimed pigment

Concentric mixed-media orbits in reclaimed pigment — order found inside abundance.

$1,200 CAD

2026

24 × 29 in

№ A01

Light amid ShadowsSold

Reclaimed glass bottle, paint & gold leaf

A discarded bottle reborn in molten golds and shadow — light caught and held in reclaimed glass.

“Since bringing it home, I keep receiving compliments. Worth every cent. — Sofía R.”

2026

№ A03

Ocean WhisperSold

Reclaimed glass bottle & mixed media

Sea-glass blues drift over a reclaimed vessel, sealed with a single word: love.

“The texture and light are even more beautiful in person. It is a work I treasure. — Elena C.”

2026

№ A04

Enchanted Garden

Reclaimed glass bottle & painted bloom

A bottle overgrown with painted bloom — a sealed garden that needs no water to flower.

$180 CAD

2026

№ A08

Agave WingsSold

Reclaimed glass bottle & mixed media

An agave-spirit bottle reimagined with sculpted blooms and butterflies in blue and gold — wings rising from the vessel like a sealed garden in flight.

“It arrived carefully protected, and every detail tells a different story. — Natalia V.”

2026

№ A09

Whispers in Bloom

Reclaimed glass bottle & mixed media

A golden agave bottle adorned with sculpted ivory butterflies and clusters of soft pink blooms — a tender swarm rising along the glass like whispered spring.

$250 CAD

2026

№ P03

Follow Your Dreams

Mixed media on canvas

$1,250 CAD

The Book

it is never too late to fly

The Art of Flying — Viridiana Herrada Jiménez

Book

The Art of Flying

by Viridiana Herrada Jiménez

Sometimes, to fly, you first have to let go.

The Art of Flying is a true story about the courage to leave behind what is familiar, the strength of family, and the beauty of starting again.

Viridiana Herrada Jiménez shares her experience of migration, the challenges of adapting to a new land, and the process of rediscovering herself through art. With honesty and sensitivity, she tells of a journey shaped by faith, motherhood, loss, and new beginnings.

More than a story about emigrating, this book is an invitation to reflect on our own path, recognize the strength we often fail to see in ourselves, and remember that it is never too late to spread our wings.

A veces, para volar, primero hay que soltar.

El arte de volar es una historia real sobre la valentía de dejar atrás lo conocido, la fuerza de la familia y la belleza de comenzar de nuevo.

Viridiana Herrada Jiménez comparte su experiencia de migración, los desafíos de adaptarse a una nueva tierra y el proceso de redescubrirse a través del arte. Con honestidad y sensibilidad, narra un viaje marcado por la fe, la maternidad, las pérdidas y los nuevos comienzos.

Más que un relato sobre emigrar, este libro es una invitación a mirar nuestro propio camino, reconocer la fortaleza que muchas veces no vemos en nosotros mismos y recordar que nunca es demasiado tarde para desplegar las alas.

Buy on Amazon

The Art of Flying in Ottawa

A very special experience at the Ibero-American Book Fair in Canada, sharing my story and celebrating the encounters that are born through literature.

Tap to enlarge

Viridiana signing a book with a reader in Ottawa
Follow Your Dreams
Follow Your Dreams
“A book that embraces the soul. Viridiana’s story reminded me that we can always start again.”
— María G.
“The Art of Flying made me cry and dream at the same time. A book I wholeheartedly recommend.”
— Carolina R.
“In her words and her colors, I found the encouragement I needed to spread my own wings.”
— Ana L.

Available Work

Bring a piece home

Each piece is unique and made from recycled materials.

i.Unique piece

Original Artwork

One-of-a-kind sculpture and collage made from recycled and gathered materials. Each piece is unique, signed, and ready to live in your space.

ii.Made to order

Commission Pieces

Bespoke works created for you — built around colors, materials, or a memory you wish to preserve. A simple, guided conversation from idea to finished piece.

iii.Limited edition

Curatorial Editions

Small-run prints and folios assembled from studio archives, limited to twenty-four hands.

✦

Inquire to Purchase

Tell me which piece speaks to you, or share the idea behind your commission. I reply by hand within three days.

Request price & availability →

Beyond the Studio

Creative Workshops & Art Experiences

Community gatherings, exhibitions, and shared making.

Viridiana Herrada J. occasionally participates in creative workshops, community exhibitions, and artistic experiences focused on mixed media, texture, and transformation through recycled materials.

A space where creativity, sustainability, and transformation come together through mixed media art.

Community Art Exhibition • Ontario, Canada

Community Art Exhibition • Ontario, Canada

Exhibition at the Refugee Centre in Canada

Exhibition at the Refugee Centre in Canada

The Process

From discarded to remembered

How forgotten materials become meaningful art.

My work begins where most stories end. I gather what has been left behind and give it a second life through texture, organic elements, and slow, patient hands. Every piece is an act of transformation.

i.

Gather

I collect what others overlook — fallen leaves, branches, salvaged paper, scraps of fabric, glass softened by the sea.

ii.

Listen

Each material tells me what it wants to become. I press, dry, and let texture, color, and form lead the composition.

iii.

Transform

Through layering, gilding, and slow assembly, the discarded becomes story — a piece that carries memory, nature, and feeling.

Voices

What collectors and curators say

Letters from those who have lived with the work.

“Viridiana's pieces hold an extraordinary stillness. They feel like objects rescued from another century, and yet they are entirely of this one.”

Marta Olvera

Curator, Museo de Arte Vivo

“We commissioned a piece for the lobby. Guests stop. They lean in. They whisper. That is the rarest thing in a public space.”

Ines Caballero

Hotel Casa Mireles, Oaxaca

“It is rare to encounter an artist whose process is as quietly devotional as the work itself. A true craftswoman.”

Daniel Foltz

Collector, Toronto

Contact

Request a price or commission

For purchases, commissions, exhibitions and collaborations — send a message and I’ll reply within three days.

Replied to personally. Expect an answer within three days.